Why we started
Most "Kashmiri" saffron never sees Kashmir
It gets stretched with safflower and dyed thread. Dry fruits get bought off a wholesale market and relabelled with a valley address.
The growers and artisans who actually do the work see very little of what the buyer finally pays. Kashmir Online Store exists to close that gap.
We are based in Namblabal, Pampore — where the fields turn purple for a few weeks each autumn and the whole town smells of drying stigma. Everything is graded and packed here, then dispatched from here. Not from a warehouse elsewhere with a Kashmiri label stuck on the box.
It is a small operation, and that cuts both ways. We cannot promise same-day delivery out of a metro warehouse. But when you message us, you are talking to the people who packed your order.